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Practical notes on websites, technical SEO and online stores for small business owners. Written from project experience, in plain language.

All6 SEO2 E-commerce1 Speed1 Web Design1 Maintenance1

A store category page with a filter sidebar, an introduction and a grid of product tiles.

E-commerce

Category pages: the most underused SEO asset in online stores

Product pages get the attention, but category pages usually match what buyers search for. A practical guide to category structure, intro copy, filters, pagination, internal links and measurement.

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